2021-2022 Samford University Undergraduate Catalog 
    
    May 06, 2024  
2021-2022 Samford University Undergraduate Catalog [ARCHIVED CATALOG]

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JMC 307 - Principles of Public Relations (4)


Introduction and overview of principles, practices, context and structure of public relations in private industry and the public sector, including the tactics of strategic communication and the psychology of persuasion. Prereq: JMC 202  or COMS 200 . Offered: Spring.



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