2019-2020 Samford University Undergraduate Catalog

Apr 03, 2025

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2019-2020 Samford University Undergraduate Catalog [ARCHIVED CATALOG]

Marketing Major (B.S.B.A.)

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Required Courses

General Education - Univ Core Curriculum: 22 Credits

Click here to view the General Education - University Core Curriculum requirements.

General Education - Distribution Areas: 15-27 Credits

Natural and Computational Sciences: COSC 107 (4)
Social Science: ECON 201 (4)
Mathematics: MATH 150 (0-4)
Languages (0-8) (Proficiency through 102 or higher)
Fine Arts: SOA 200 (3)
Humanities (4)

Marketing Major: 74 Credits

Pre-Business Curriculum: 19 Credits*

Business Core: 28 Credits

Marketing Core: 9 Credits

Business Electives-Marketing Majors: 6 Credits

(select two 300/400-level business courses not previously taken to meet a stated requirement of this major)

Business Electives

Marketing Electives: 12 Credits

(select four from the following)

General Electives: 5-17 Credits**

Total Required Credits: 128

*Pre-Business curriculum includes ECON 201 from above.
**Additional credits may be required, depending on placements in UCCA, language, and math.

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