Samford University Catalog 2016-2017 Academic Year 
    
    Apr 22, 2018  
Samford University Catalog 2016-2017 Academic Year [ARCHIVED CATALOG]

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ART 353 - Graphic Design: Advertising (3)


Introduction to marketing and advertising strategy and practice, and application of that strategy through visual design. Includes corporate identity development and collateral materials, print and television advertising, direct mail, and advertising/ marketing planning. Prereqs: ART 250  and ART 251 . Offered: Spring.



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