2021-2022 Samford University Undergraduate Catalog 
    
    Apr 24, 2024  
HELP
2021-2022 Samford University Undergraduate Catalog [ARCHIVED CATALOG]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)

JMC 411 - Advertising/Marketing Communication (4)

Practical application of principles of writing and producing persuasive materials for integrated marketing communications (IMC) purposes, including advertising, marketing, public relations, publicity, and promotions. Prereq: JMC 303  and JMC 311 . Offered: Fall.


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)
Catalog Navigation
  Catalog Home
  Academic Calendar and Critical Deadlines
  About Samford University
  Admission Procedures and Policies
  Programs of Study
  Academic Policies and Regulations
  Financial Information
  Tuition & Fees - Undergraduate
  Financial Assistance
  University-Wide Academic Opportunities
  Howard College of Arts & Sciences
  School of the Arts
  Brock School of Business
  Orlean Beeson School of Education
  College of Health Sciences
  School of Health Professions
  Moffett & Sanders School of Nursing
  McWhorter School of Pharmacy
  School of Public Health
  Other Academic Programs/General University
  Course Descriptions
  Boards, Administration, and Faculty
  Board of Trustees/Overseers
  Administration and Administrative Staff
  Full-Time Faculty
  Part-Time Faculty
  Campus Directory
  Campus Map
  My Portfolio