2019-2020 Samford University Undergraduate Catalog 
    
    Apr 25, 2024  
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2019-2020 Samford University Undergraduate Catalog [ARCHIVED CATALOG]

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ART 353 - Graphic Design: Advertising (3)

Introduction to marketing and advertising strategy and practice, and application of that strategy through visual design. Includes corporate identity development and collateral materials, print and television advertising, direct mail, and advertising/ marketing planning. Prereqs: ART 250  and ART 251 . Offered: Spring.


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